What’s Working and What’s Next for Beauty Brands? A Special 360PR+ Report
Makeup is making a comeback and not just for women. The beauty industry has had to reimagine the commerce world in the wake of the pandemic and how consumers find and interact with their products at retail and online. To help us understand what’s working and what’s next for beauty brands in the new landscape, 360 conducted research following the hot topic of discussion at a recent convening of industry leaders from the CEW (Cosmetic Executive Women) event, State of the Industry: Retail Solutions for Now & Future.