Maritza Hayes

Director, Content Innovation & Integration

Maritza’s passion is telling brand stories in ways that stop social media users in their screen-scrolling tracks. She loves collaborating with clients and 360 teammates to develop holistic digital campaigns that integrate with and amplify other brand marketing and communications.

Throughout her career, Maritza has overseen and supported various cross-platform digital programs, with content development at the center supported by community management protocol creation and implementation, paid and organic distribution strategies, in-depth analytics analysis and reporting.

Maritza has a Bachelor of Journalism in Advertising/PR and a Bachelor of Arts in Psychology from the University of Nebraska-Lincoln, where she was a four-year competitive athlete and team captain of the women’s soccer team.