It’s been a fast 20 years since 360 got its start and we’ve never looked back. Until now!

Join us for a quick stroll (or scroll) down memory lane for some of the agency milestones and cultural moments that have paved a path to who we are today – and where we’ll go tomorrow.

 

2001

Agency founded by Laura Tomasetti, with Hasbro’s Wizards of the Coast becoming our first client.

Apple releases the first iPod®

2004

We mark the 30th anniversary of Dungeons & Dragons® with tributes by Vin Diesel and other celebrity players

Nintendo debuts the Nintendo DS®, which, some years later, we get to help re-introduce

2005

YouTube Co-Founder Jawed Karim uploads the platform’s inaugural video: a 19-second video titled “Me at the zoo”

We help the Crock-Pot® brand cook-up a storm and earn its place on countertops in kitchens across America again

2006

360 hosts its first “blunches,” bringing bloggers and brands together for lunchtime exchanges for client Disney Interactive

Pop-culture news site Buzzfeed debuts

2007

360 officially launches the 360PR MomSquad®, one of the first national networks of influencers

Netflix launches streaming video

NBC’S TODAY debuts a fourth hour, hosted by Ann Curry, Natalie Morales, and Hoda Kotb

2008

Gallup releases its first-ever Happiness Index and Denmark is named the happiest place to live

360 heads to CES to unveil the new line of wi-fi, GPS-enabled robots from WowWee, including Rovio®

2009

360 launches its Healthy Living Practice with a focus on elevating brands that promote better living

The plant-based revolution gets underway, with the debut of Beyond Meat

2010

We set a world record for Snuggie® with a sold-out crowd of 20,000 Cleveland Cavaliers fans donning the blanket with sleeves

2011

Zoom launches in Beta

Celebrating its 10th anniversary, 360 is named Agency of the Year by The Holmes Report and opens our New York office

 

2013

We host the World’s Largest Car Seat Check for Safety 1st® at, of all places, the Indianapolis Motor Speedway

 

 

 

360 joins leading independent agencies as a partner in PROI Worldwide

2014

The ALS Ice Bucket Challenge goes viral, raising $115 million and contributing to the discovery of a gene linked to the disease

360 helps Honeywell launch its Coziest Cities list, while a polar vortex causes extreme frost across North America

 

2015

Star Wars: The Force Awakens premieres, along with an RC-controlled BB-8 toy droid that sells out on the first day of its release 

360 helps Peapod re-assert its position as the original online grocer in the hotly contested New York market, with a call to New Yorkers to let Peapod “Fill Your Fridge”

2016

We open our full-service content production studio

 

 

 

 

360 is named AOR for Virgin Atlantic in the US

The New York Times rolls out its digital transformation

2017

We help infant and toddler feeding brand Tommee Tippee shine a light on the breastfeeding challenges for moms returning to work with our Scary Pump Rooms campaign

The #MeToo movement begins

2018

Our work launching TIAA’s “Divorce Stories,” an online hub helping women navigate the different phases of divorce, is recognized as Digital Campaign of the Year at the SABRE Awards

 

2019

We help America’s Test Kitchen celebrate its 20th anniversary in style, serving up 20 years of the top cooking show’s all-time favorite recipes

 

360 veterans Mike Rush and Victoria Renwick are named partners

 

2020

360 helps Americans navigate pandemic life, with Trek Bicycle’s #GoByBike, Krusteaz pancakes, illy coffee, Nintendo family game night fun, even chore charts from Amazon Alexa

The murder of George Floyd in Minneapolis sparks a “Summer of Social Justice,” with historic marches against police brutality across the U.S.

2021

360 is officially certified as a women-owned business by the WBENC

Kamala Harris is sworn in as the first female vice president, as well as the first African American and first Asian American vice president

 

 

See some of our work from the past 20 years here.