Food & Wellness Communications 2022 Forecast: 5 Movements For Brands to Embrace in 2022
Nearly two years into the COVID pandemic, uncertainty remains, but what’s clear is the important role food has played in not just nourishing us, but entertaining and connecting us. From sourdough starters to baked feta pasta and all the TikTok trends in between, food brands, media and influencers have had an open invitation into every home in America. So how can brands make the most of that in 2022? This report highlights emerging opportunities to inspire breakthrough marketing and communications in 2022.