Digital Manager

OPPORTUNITY FOR A STRATEGIC THINKING DIGITAL MANAGER IN OUR BOSTON OFFICE

A next-generation agency, 360PR+ blurs the lines between PR, digital and social, creating impacts that extend across an array of channels online and off. From stand-up-and-take-notice news moments, influencer marketing and thought-leader editorial, to social activations and digital content that gets people talking. As a result, we’ve been recognized as one of the most creative agencies globally. At the core of what we do is our people, who are among the most talented across PR and digital sectors. Our focus on people has led to 360PR+ being recognized multiple times as a Best Place to Work. Now, we have an opportunity to add to our Boston team and we’d love to hear from YOU if you are passionate, like we are, about building brands, all things media, client service and team work.   

POSITION OVERVIEW

We are looking for a digital team member with a passion for storytelling in the social landscape.   A successful candidate will have a strong knowledge of the major social platforms; a solid understanding of third-party digital distribution and content channels; and exposure to reporting and tracking tools, such as Google Analytics, to aggregate cross channel data, measurement and performance reports. A content strategist, this candidate will develop and execute digital content calendars.  The ideal candidate has exceptional attention to detail, the ability to balance shifting priorities and a polished verbal and written presentation style. 

Specific responsibilities will include:

• Partnering with team members to pull key insights from social chatter, industry trends and competitive research
• Leading consumer targeting and performance measurement activities across earned, owned and paid activities
• Navigating the latest in digital technology, updating internal team members and clients on new hardware, software, and platform opportunities and identifying opportunities to use these tools/offerings
• Working with Google Analytics and tracking mechanisms such as conversion pixels and UTM codes, and regularly implements these tools to track the performance of client campaigns. 

REQUIREMENTS

• 2-4 years of digital media experience, preferably in an agency setting
• Bachelor’s degree, preferably in related field of study: Marketing, Communications, PR
• Knowledge of social media platforms and digital management tools including, but not limited to, Facebook Business Manager, Twitter Ads Manager, Google AdWords, Google Analytics and Sprinklr
• Experience in measurement and analytics
• Experience with tracking mechanisms such as conversion pixels and UTM codes, and regularly implements these tools to track the performance of client campaigns
• Proven ability to meet deadlines and manage multiple projects simultaneously
• Self-starter attitude with the ability to quickly learn new platforms, tools and processes

To apply, please send an email outlining your relevant experience, along with resume or LinkedIn profile to Employee Engagement Manager Melissa Perroni. 360PR+ offers a competitive compensation package and a winning All In culture, one that enables team members to thrive. For more, visit www.360PR.plus.

360PR+ is an Equal Opportunity Employer.

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