A native Virginian, Melinda began her career in the city of Charlottesville as a one-man-band TV reporter. Her journalism roots serve as the underpinnings for Melinda’s ability to help clients tell compelling brand stories.
Over the past several years, Melinda’s led media, blogger and social media campaigns, many award-winning, for clients in the home goods, healthcare, consumer tech and travel sectors. Previously at Schneider Associates, Melinda spearheaded product launches and other communications for GUM oral care products, BAILEYS Coffee Creamers, Baskin Robins, Sleep Innovations, and AAA. She got her start in PR at Boston-area tech agencies Version 2.0 Communications and Racepoint Group. Her journalism roots still serve as the underpinnings for Melinda’s ability to help clients tell compelling brand stories.